Eco-Tourism in the Rain Forest of Western Java, Indonesia
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Eco-Tourism in the Rain Forest of Western Java, Indonesia |
by Biological Science Club
Partners: Biological Science Club (BScC)
Gunung Halimun National Park (PHPA)
McDonald's Indonesia Family Restaurants
Wildlife Preservation Trust International
Center for Biodiversity and Conservation Studies, University of Indonesia1997 Update
This year we are pleased to report that all three guest houses were completed in the three project areas within the park. These ecotour facilities provide guests with comfortable traditional style lodgings in beautiful natural settings. We started receiving guests in March of this year, and were officially opened in September. The guest house in the south at Sirnarasa was a little slow at first. Most guests first choose the guest house in the east at Citalahab, while the northern site at Leuwijamang is a close second. We believe this is due to the notion, gained from maps, that the north and eastern sites are closer to Jakarta. A concerted effort has been made to explain to the guests, that these two sites may be closer in kilometers. However, in travel time they are actually about the same due to road conditions.
Our challenge now is to attract clientele and develop a steady stream of guests. Our promotional efforts include the following:
- There are now three posters (in English) and three leaflets (one in Indonesian and two in English) in circulation. The English leaflets have just been translated into German and will soon be in circulation.
- There have been a number of presentations to private companies, embassies and clubs in the Jakarta area since we think these people are our domestic target market.
- A few articles have been written for Indonesian newspapers and magazines. Articles in English are in the pipeline and will hopefully be published in the near future.
Each of the three project areas has field manager whose responsibility it is to run the operation and train local community members (enterprise members) in various aspects of running the business.
Successes and Challenges "OK...So What?"
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