50th Anniversary
50 Reasons for Hope
Through 50 years of work, WWF knows that conservation makes a real difference and, working together; we can protect the future of our planet.
In honor of our five decades, we present 50 reasons to be hopeful. This collection gives you a broad, rich and playful understanding of WWF and our optimistic vision for the future.
You too can get involved and help us make our vision a reality. Find out what you can do.

#1 Because in 1961,
someone drew a panda.
#2 Love.
#3 Because bees make great baristas.
#4 Can you find a baby Javan rhino here?
#5 Because the Beatles are now on iTunes.
#6 Because Year of the Tiger 2010 was more than just a calendar event.
#7 Conservationists aren’t afraid of the dark.
#8 Because the Amazon lives.
#9 A community effort can bring a reef to life.
#10 Because people are finally noticing the gorilla in the room.
#11 Oil and water don't mix. And don’t have to.
#12 Trees
#13 We’ve got bison babies.
#14 Artistic Inspiration
#15 LiDAR technology
#16 Poachers can turn into conservationists.
#17 School's out! (But learning's always in.)
#18 Winning.
#19 Good parenting.
#20 TRAFFIC.
#21 We're cooking with gas.
#22 America the beautiful.
#23 Satellite radio and GPS.
#24 Mating rituals.
#25 Money does grow on trees.
Reason #26 Private beach resorts.
Reason #27 Travel opportunities.
Reason #28 A change in the business climate.
#29 A cool drink on a hot summer day.
#30 Labor Day.
#31 School's in!
#32 You can clear out the clutter.
#33 Little things mean a lot.
#34 With partnership, anything is possible.
#35 Wildlife, up close and personal.
#36 A look into the future.
#37 Something's on the roof!
#38 Vampires have never been more popular.
#39 Communities that care.
#40 The power of one voice.
#41 Keeping your eyes on the prize.
#42 Thanksgiving dinner.
#43 We're 50!
#44 Paparazzi.
#45 Because fishermen are smart.
#46 There’s no place like home.
#47 Looking back, looking forward.
#48 New Year’s resolutions.
#49 Flying rhinos.
#50 YOU.