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What We Do
Protecting the Future of Nature
From the Amazon to the Arctic, WWF is building a future where human needs are met in harmony with nature. By 2020 we will conserve 19 of the world’s most important natural places and significantly change global forces to protect the future of nature. Our experts are active at every level – from field work to government - conserving the largest tropical rain forests, the most diverse coral reefs, and the world’s most endangered species.
WWF’s way of conserving the planet’s natural resources combines our unmatched global reach with a foundation in science, it involves action at every level – from local to global – and it ensures the delivery of innovative solutions that meet the needs of both people and nature.
Learn more about how WWF achieves results in the following areas:
Where We Work
The diversity of life isn't evenly distributed around the globe. It is concentrated in certain areas, making them a greater priority for conservation. WWF has now refined its focus on 19 places that are of the highest priority, based on the wealth and diversity of life they support, the destructive challenges they face, and our ability to impact them within the next decade. Read more.
Global Markets
WWF has long known that our entire planet is one delicate and complex set of relationships between species, people, habitats, governments and global market forces. We also know that meaningful conservation cannot take place without focusing on all of them.WWF is transforming the most significant forces that threaten people and nature. Read more.
Government Relations and Policy
The primary work of WWF's government relations team is to collaborate with the U.S. Congress and the administration in achieving WWF's natural places conservation mission, and to secure funding from U.S. government partners to support our conservation programs and fieldwork around the world. Read more.
Our Approach
WWF’s way of conserving the planet’s natural resources combines our unmatched global reach with a foundation in science, it involves action at every level – from local to global – and it ensures the delivery of innovative solutions that meet the needs of both people and nature. Read more.
Community Action
Without an emphasis on the people who live in the priority places WWF works to protect, the larger conservation effort is put at risk. WWF’s vision is to build a sustainable balance between people and nature. Through WWF initiatives, communities are given the opportunity to reduce poverty, improve socio-economic conditions and become environmental stewards. Read more.
Partnerships
Business transformation doesn’t happen overnight. But there’s a new reality in the marketplace: consumers are demanding greener products. And with global consumption expected to double by 2050, companies must adapt their practices to remain competitive. WWF’s work with business starts with a conversation about the challenges you face. Read more.
Scholarships, Grants and Awards
WWF supports several programs aimed at educating future environmental leaders. These programs are meant to help inspire and train individuals with the potential to excel in their fields and make a contribution to conservation.
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