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Where In The World?

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  • Why it matters

    Agriculture is the world's largest industry, employing over one billion people and generating over $1.3 trillion dollars' worth of food annually The resulting impacts on people and spaces are cause for concern - over the last 150 years, half of all agricultural topsoil has been lost as a result of unsustainable farming practices. Read more 

  • What we are doing

    WWF is identifying and implementing better management practices for agriculture, creating financial incentives to encourage biodiversity conservation, improving agricultural policies and identifying new income opportunities for producers. Read more

  • Engaging business

    As competition in the global economy increases, the producers that are going to survive are those that are most efficient. Partnering with companies and building commodity roundtables WWF is working to transform trade in key commodities –palm oil, cotton, soy, coffee. Read more

  • Delivering results

    A unique partnership between WWF, Wisconsin potato growers, and university researchers to reduce reliance on toxic pesticides has led to the establishment of an independent eco-label - Protected Harvest - and a new brand of certified potatoes - Healthy Grown.
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