What We Do

Protecting the Future of Nature

NextPrev

Featured Story

  • Elephants Under Increased Threat

    Elephants are under increased threat from illegal ivory trade. Read more

    Share:

  • 15 Success Stories of 2011

    Discover highlights from our work around the world to protect species and habitats.Read More.

    Share:

  • Caught on Camera

    Extraordinary snapshots of five of the seven wild cat species are a reminder of what could be lost to deforestation. Read more

    Share:

  • Arctic Sea Ice Levels Plummet to Record Lows

    Extreme melting has driven Arctic sea ice levels to record lows. Read more

    Share:

  • Illegal Ivory Seizures

    Massive seizures of illegal ivory have taken place in Asia and Africa. Read more

    Share:

View Archive | Subscribe

NextPrev

Latest News

  • Top Five Holiday Gifts that Give Back to Nature

    WWF marks 50 years of conservation success this year with the launch of its 2011-2012 holiday gift guide that allows children and adults alike to join in supporting WWF's conservation efforts around the world. Read more

    Share:

  • Partnering to Save Our Oceans

    View an article on thegef.org about a breakthrough approach to help reduce bycatch and ensure a more sustainable future. Read more

    Share:

  • Bank Program Aims to Make Biodiversity a Key Factor in Lending Decisions

    The Equator Principles Association, World Wildlife Fund (WWF) and the Business and Biodiversity Offsets Program (BBOP) today announced the launch of a pioneering training program to help banks incorporate the value of nature into their lending decisions. Read more

    Share:

  • WWF and The Coca-Cola Company Team Up to Protect Polar Bears

    Coca-Cola and World Wildlife Fund (WWF) are joining forces in a bold new campaign to help protect the polar bear’s Arctic home. Read more

    Share:

  • WWF and the International Rhino Foundation (IRF) confirmed the extinction of the Javan rhinoceros in Vietnam on October 25, 2011. Read more

    Share:

View Archive | Subscribe

From the Amazon to the Arctic, WWF is building a future where human needs are met in harmony with nature. By 2020 we will conserve 19 of the world’s most important natural places and significantly change global forces to protect the future of nature. Our experts are active at every level – from field work to government - conserving the largest tropical rain forests, the most diverse coral reefs, and the world’s most endangered species.

WWF’s way of conserving the planet’s natural resources combines our unmatched global reach with a foundation in science, it involves action at every level – from local to global – and it ensures the delivery of innovative solutions that meet the needs of both people and nature.

Learn more about how WWF achieves results in the following areas:

  • Protecting Species

    Saving wildlife is at the core of WWF’s mission. Why? Because animal populations are disappearing at an alarming rate. But even in the face of threats like poaching, habitat loss and overuse of natural resources, WWF is creating a better future for wildlife every day. Read more.

  • Where We Work

    The diversity of life isn't evenly distributed around the globe. It is concentrated in certain areas, making them a greater priority for conservation. WWF has now refined its focus on 19 places that are of the highest priority, based on the wealth and diversity of life they support, the destructive challenges they face, and our ability to impact them within the next decade. Read more.

  • Global Markets

    WWF has long known that our entire planet is one delicate and complex set of relationships between species, people, habitats, governments and global market forces. We also know that meaningful conservation cannot take place without focusing on all of them.WWF is transforming the most significant forces that threaten people and nature. Read more.

  • Government Relations and Policy

    The primary work of WWF's government relations team is to collaborate with the U.S. Congress and the administration in achieving WWF's natural places conservation mission, and to secure funding from U.S. government partners to support our conservation programs and fieldwork around the world. Read more.

  • Our Approach

    WWF’s way of conserving the planet’s natural resources combines our unmatched global reach with a foundation in science, it involves action at every level – from local to global – and it ensures the delivery of innovative solutions that meet the needs of both people and nature. Read more.

  • Community Action

    Without an emphasis on the people who live in the priority places WWF works to protect, the larger conservation effort is put at risk. WWF’s vision is to build a sustainable balance between people and nature. Through WWF initiatives, communities are given the opportunity to reduce poverty, improve socio-economic conditions and become environmental stewards. Read more.

  • Partnerships

    Business transformation doesn’t happen overnight. But there’s a new reality in the marketplace: consumers are demanding greener products. And with global consumption expected to double by 2050, companies must adapt their practices to remain competitive. WWF’s work with business starts with a conversation about the challenges you face. Read more.

  • Scholarships, Grants and Awards

    WWF supports several programs aimed at educating future environmental leaders. These programs are meant to help inspire and train individuals with the potential to excel in their fields and make a contribution to conservation.

    Find out more about:

WWF Experts

Tom Dillon
Senior Vice President
Field Programs

Jason Clay
Senior Vice President
Market Transformation

Judy Oglethorpe
Director of People and Conservation

Bill Eichbaum
Vice President
Marine and Arctic Policy

Action at Every Level

Corporate Partnerships


WWF partners with companies to help them reduce their environmental footprint while simultaneously supporting WWF's conservation objectives.

Learn more

Accountability

Adopt an Animal

Make a symbolic animal adoption to help save some of the world's most endangered animals from extinction and support WWF's conservation efforts.

Adopt Now!

Support WWF

With the only credit card that supports WWF when you make a purchase, PLUS earn cash back.

Learn more

Bank of America will contribute $100 to WWF for each account opened & activated.