World Wildlife Fund

What We Do

Wave Forward

Read about WWF's work to conserve our planet's vital marine environments and learn what you can do to help

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Conservation Firsthand

Join WWF experts as they share their on-the-ground experiences in the places we're striving to save.
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Take Action

Join WWF's Conservation Action Network and speak out for wildlife and wild places around the globe. Learn more

Travel

Travel With WWF

Visit our travel section and choose from many amazing trips! Learn more

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Corporate Partnerships

The Coca-Cola Partnership

FRESHWATER PARTNERSHIP: The partnership will focus on measurably conserving seven of the world's most critical freshwater river basins, including Southeast Asia's Mekong.
© WWF-Canon/Elizabeth KEMF

WWF and The Coca-Cola Company have launched a multi-year partnership to conserve and protect freshwater resources. The $20 million commitment from The Coca-Cola Company to WWF will be used to help conserve seven of the world's most important freshwater river basins, support more efficient water management in the company's operations and global supply chain, and reduce its carbon footprint. Through the partnership, The Coca-Cola Company has made a pledge to replace the water it uses in its beverages and their production.

Learn more about WWF's partnership with The Coca-Cola Company; its $20 million pledge and its commitment to water and energy efficiency.