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	<title>WWF Chihuahuan Desert News Releases</title>
	<link>http://www.worldwildlife.org/</link>
	<description>The latest Chihuahuan Desert headlines from WWF</description>
	<lastBuildDate>Fri, 06 JUN 2008 17:00:00 EDT</lastBuildDate>
	<language>en-us</language>

	
	<item>
		<title>
			Press Release - Launch of New Initiative in Mexico
		</title>
		<link>http://www.worldwildlife.org/who/media/press/2009/WWFPresitem12600.html</link>
		<guid>http://www.worldwildlife.org/who/media/press/2009/WWFPresitem12600.html</guid>
		<pubDate>Thu, 04 Jun 2009 00:00:00 EST</pubDate>
		<description>
			WWF, along with the Fundación Carlos Slim and the Mexican Federal Government, today launched an initiative that aims to establish Mexico as a global model for conservation by protecting its rich natural heritage and promoting sustainable development within six priority regions that collectively represent 30 percent of the country.
		</description>
	</item>
	<item>
		<title>
			The Coca-Cola Company Pledges to Replace the Water it Uses in its Beverages and Their Production
		</title>
		<link>http://www.worldwildlife.org/who/media/press/2007/WWFPresitem955.html</link>
		<guid>http://www.worldwildlife.org/who/media/press/2007/WWFPresitem955.html</guid>
		<pubDate>Tue, 05 Jun 2007 00:00:00 EST</pubDate>
		<description>
			BEIJING - The Coca-Cola Company (TCCC) today pledged to lead its global beverage operations, including those of its franchise bottlers, to replace the water it uses in its beverages and their production. The Company will focus its actions in three core areas: 1) reducing the water used to produce its beverages, 2) recycling water used for beverage manufacturing processes, and 3) replenishing water in communities and nature.
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