Digital content with a side of charity

It is no secret that the planet needs our help. Worldwide, species and their habitats are in jeopardy due to the effects of climate change. WWF’s Living Planet Report indicates that if we don’t address rising temperatures, climate change is likely to become the dominant cause of biodiversity loss in the coming decades. Thankfully, WWF, with the help of communities, governments, and companies, is working to better understand the link between climate change and biodiversity – to implement critical conservation programs.

Since 2015, WWF has partnered with Humble Bundle, a digital content marketplace that sells bundles of video games, ebooks, and software, with an added feature of donating a portion of proceeds to charity. Since Humble launched, they have raised over $258 million for thousands of charities, and over the course of our partnership, they’ve raised over $1 million for WWF.

In 2023, the Humble community raised over $75,000 to support WWF’s Shellbank project, a new database of turtle DNA that helps us trace, track and protect marine turtles from the illegal wildlife trade.

This August, WWF is Humble’s featured charity and will continue to raise funds to support conservation projects focused on protecting wildlife threatened by the effects of climate change, such as tigers, elephants, and other key species and their habitats. You can learn more about this partnership here.

Contributions from partners like Humble help WWF continue implementing conservation projects worldwide. It is a reminder that by working collaboratively with businesses, change is possible.