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Stop Wildlife Crime – WWF PSA Campaign

Behind every piece of ivory—whether it be a full tusk or carved trinket—is a dead elephant. Poachers kill about 20,000 elephants every single year for their tusks, which are then traded illegally in the international market to eventually end up as ivory trinkets. This tra...

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Why Vietnam must act now to save rhinos

Vietnam plays a key role in the illegal trade in rhino horn, ivory and other wildlife products. But the government has done very little. This November, the country will host a critical International Conference on Illegal Wildlife Trade. Together we can increase the pressu...

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A Wildlife Ranger’s Encounter with Poachers

Anety, a wildlife police officer from Zambia, describes her first trip into the bush after completing her training. Her unit encountered a group of poachers, and she quickly learned how dangerous her new job could be.

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Tennis star Andy Murray and actor Kevin Spacey serve up global tiger challenge at Wimbledon 2016

British tennis ace and WWF global ambassador Andy Murray has teamed up with actor and tennis fan Kevin Spacey to inspire the world to get behind an ambitious plan to double the number of tigers in the wild by the year 2022. Heading into the tennis championship—Wimbledon ...

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New Technology Stops Poachers in their Tracks

WWF installed a remarkable new mobile thermal and infrared camera for anti-poaching patrols in Kenya. The camera allows rangers to see long distances at night so they can stop wildlife crimes and protect their patrols as they encounter poachers and predatory wildlife. Le...

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Jared Leto Joins WWF as Global Ambassador

Academy Award-winning actor, musician and director Jared Leto becomes a WWF Global Ambassador, focusing on the most urgent, pressing issues facing our planet today. Mr. Leto traveled to South Africa in November 2014 with WWF to learn first-hand about the poaching crisis a...

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Betino, the Flying Elephant Squad Calf, Turns One

We’re celebrating a year since Betino’s birth at the Flying Squad in Indonesia’s Tesso Nilo National Park! This lively little female calf was born on Aug. 9, 2013 to a critically endangered Sumatran elephant trained to help reduce human-elephant conflicts. WWF works to re...

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Google Glass Explorer Story: WWF's Sabita Malla

WWF's Sabita Malla is exploring how Google Glass can help researchers monitor rhinos in Nepal. Learn more aout Sabita's experience with Google GlassandWWF's work in the Eastern Himalayas.

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Nepal Receives New UAVs to Fight Poaching

Nineteen park rangers and Nepal army personnel were trained to use the Unmanned Aerial Vehicles by developer Mr. Lian Pin Koh, an ecologist at the Swiss Federal Institute of Technology in Zurich. Participants learned how to use the planes and conducted field tests in Bard...

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Detector dog undergoes final exam. Video (c) TRAFFIC

A Labrador retriever practices sniffing out illegal wildlife parts and products at an airport.

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It's Dead Serious

Episode 1 in WWF's Stop Wildlife Crime: The Series. Experts in government, security, and conservation discuss how dangerous wildlife crime is and why it threatens not only animals, but our own global security.

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WWF Together: Gorilla

WWF Together Experience the world’s most amazing animals in one app — together. This interactive experience brings you closer to the stories of elephants, whales, rhinos and other fascinating species. Discover their lives and the work of WWF in a way you’ve never seen be...

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Urge Thailand to Ban the Sale of Ivory

Every day across Africa, wild elephants are being slaughtered to meet the insatiable demand for ivory. Entire herds are being poached out of existence to supply the illegal trade of ivory carvings and trinkets in Asia. The scale of illicit activity is staggering in place...