About Codex Planetarius
Food production has the largest impact of any human activity on the planet, causing 70% of global biodiversity loss, 78% of water pollution, and 35% of greenhouse gas emissions. To address this challenge, the Markets Institute at WWF, along with partners at the GEF and FOLUR, is exploring the development of science-based minimum performance standards, known as Codex Planetarius, that will reduce the most significant environmental impacts of internationally traded food. Our goal is to ensure that global trade maintains or improves the natural resource base in exporting countries for future generations.
We will be introducing Codex Planetarius at 3:30pm ET on September 24, when Dr. Jason Clay, Executive Director of The Markets Institute, delivers a presentation outlining the project and its complementary funding mechanism, the 1% Solution, at the Javits Center in New York City.
Campaign Phases
Please help us promote attendance and awareness of Dr. Clay’s presentation by using the Phase I materials below during the initial phase of our campaign (Sept. 11-23). During the second phase, we will focus on raising awareness about Codex Planetarius by highlighting an upcoming podcast, blog, and video, which will be added below as they are published. This will occur Sept. 24-Oct. 14.
Questions and comments
Given this is a new concept, we expect there will be questions. Please reach out to us for help with answers and/or messaging. You can also direct questions to [email protected]. Please note the Codex Planetarius website also has a Frequently Asked Questions (FAQ) page.
