Lilly Pulitzer supported WWF in the Spring 2010 Lilly Loves Green campaign, in which Lilly Pulitzer’s signature prints focused on raising awareness and funding for several environmental causes. For WWF, Lilly Pulitzer created a limited edition print called Pandamonium that featured the WWF Panda in a black, white and pink panda print. The Pandamonium collection, which included several apparel and accessories items, was sold nationwide in Lilly Pulitzer boutiques. Ten percent from the sale of each Pandamonium item supported WWF’s global conservation efforts. Lilly Pulitzer also hosted a “Shop and Share” event at the 59th Street Bloomingdales in NYC in which Lilly Pulitzer donated 10% of the sales from the night’s event. Lilly Pulitzer promoted in-store with window clings, on the website and on Facebook. The collection received significant press from several online and print fashion publications, including Teen Vogue and NBC New York. Lilly Pulitzer proudly donated $50,000 in connection with this program.