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WWF Announces Global Partnership For Measuring, Monitoring, Managing Carbon

"Carbon Benefits Project" will help Ensure Poor, Vulnerable Countries Reap Rewards of Carbon Sequestration

WASHINGTON, DC, April 1, 2009 –World Wildlife Fund today announced a partnership with Michigan State University, the World Agroforestry Center, and the Center of International Forestry Research to develop an innovative system for measuring, monitoring, and managing carbon in a diverse range of landscapes.  The partnership, part of the Global Environment Facility and United Nations Environment Programme’s Carbon Benefits Project, will help enable some of the world’s poorest people in the most vulnerable places to obtain the benefits of carbon sequestration. 

The Carbon Benefits Project (CBP) is an innovative solution to a persistent problem: how to measure terrestrial carbon, particularly on complex landscapes. The CBP provides a cost effective system that integrates the latest remote sensing technology and analysis, ground based measurement, and rigorous statistical analysis.

“This project will offer a set of tools to help farmers, forest managers, and others better protect their land, increase productivity, and do this in a way that will help fight climate change,” said WWF’s Senior Vice President for Conservation Strategy and Science Ginette Hemley.

“We anticipate that the methodology and tools will be adopted by a number of institutions and will help establish a new international standard,” noted David Reed, WWF’s Vice President of Multilateral Relations.

The partnership will develop a state-of-the-art methodology for measuring, monitoring and reporting carbon baselines and outcomes from project activities related to terrestrial ecosystems.  It will provide a tool to help people select agricultural and agroforestry options to decrease carbon emissions, increase carbon sequestration, and improve related environmental, social, and economic benefits.  These tools will be centralized in a web-based portal that will be accessible to a wide range of users to monitor and manage carbon goals.

WWF is the world’s leading conservation organization, working in 100 countries for nearly half a century. With the support of almost 5 million members worldwide, WWF is dedicated to delivering science-based solutions to preserve the diversity and abundance of life on Earth, halt the degradation of the environment and combat climate change. Visit to learn more.   

ABOUT Global Environment Facility
The GEF unites 178 countries in partnership with international institutions, non-governmental organizations and the private sector to address global environmental issues while supporting national sustainable development initiatives. Today, the GEF is the largest funder of projects to improve the global environment.  An independent financial organization, the GEF provides grants for projects related to biodiversity, climate change, international waters, land degradation, the ozone layer, and persistent organic pollutants.  Since 1991, GEF has achieved a strong track record with developing countries and countries with economies in transition, providing $8.3 billion in grants and leveraging $33.7 billion in co-financing for over 2,200 projects in over 165 countries.  Visit for more information.

ABOUT World Agroforestry Center
The World Agroforestry Centre, based in Nairobi, Kenya, is the world’s leading research institution on   the diverse role trees play in agricultural landscapes and rural livelihoods.  As part of its work to bring tree-based solutions to bear on poverty and environmental problems, centre researchers – working in close collaboration with national partners – have developed new technologies, tools and policy recommendations for increased food security and ecosystem health.  For more information, please visit

ABOUT Michigan State University
Michigan State University has been advancing knowledge and transforming lives through innovative teaching, research and outreach for more than 150 years. MSU is known internationally as a major public university with global reach and extraordinary impact. Its 17 degree-granting colleges attract scholars worldwide who are interested in combining education with practical problem solving. Visit to learn more.

ABOUT Center for International Forestry Research
CIFOR advances human wellbeing, environmental conservation and equity by conducting research to inform policies and practices that affect forests in developing counties. CIFOR helps ensure that decision-making that affects forests is based on solid science and principles of good governance, and reflects the perspectives of developing countries and forest-dependent people. CIFOR is one of 15 centres within the Consultative Group on International Agricultural Research. For more information, please visit: