Guidance and Tools for Traceability in Fishery Improvement Projects

WWF has produced this comprehensive guidance to help Fishery Improvement Project (FIP) practitioners and stakeholders work successfully with the issue of seafood traceability to achieve improved FIP outcomes and to encourage transparent and responsible practices across the fishing industry. The guidance is divided into two parts to provide both a theoretical introduction to traceability in the context of FIPs and a set of practical tools to help FIP managers and stakeholders integrate traceability into FIP practices.