Traceable DCF Beef and Leather - WWF

The Markets Institute has previously written about the potential for Argentina to differentiate its beef production by making deforestation- and conversion-free production a condition of export based on the country’s established traceability systems. A proof of concept conducted by World Wildlife Fund (WWF) and key partners and consultants has now demonstrated the feasibility of this concept, with exports of verifiable deforestation-free beef and leather successfully completed to both the European Union and China.

While the proof of concept took place in one province, the implications for scale within Argentina and beyond are significant and cannot come soon enough. In parallel, WWF scientists and consultants developed a carbon calculator that enables cradle-to-export carbon measurements, including for land use change and farm level data based on agricultural practices.