For more than a decade, WWF and The Coca-Cola Company have worked together to preserve and enhance global freshwater resources and create a more water-secure future. Along the way we have learned valuable lessons about how to implement and scale our freshwater basin conservation impacts. This brochure contains some of our best practices, illustrated through recent case studies.
WWF and The Coca-Cola Company have worked together for a decade to help conserve the world's freshwater resources and reduce Coca-Cola's environmental footprint. Learn more about the progress we've made in 2016 to help ensure healthy, resilient freshwater basins in our focal areas.
Today, we use the natural resources of 1.5 planets, depleting ecological goods and services faster than nature can replenish them. This is having a huge impact on nature and people, and threatening our very future. Better production will be vital if 9 billion people are to share this planet and its resources, equitably and sustainably, in the coming decades.
Synthesizing over 10 years of on-the-ground field observations into an eye-opening report, WWF's Illegal Logging in the Russian Far East: Global Demand and Taiga Destruction highlights a sobering reality: Russia’s forest sector has become deeply criminalized, with poor law enforcement, allowing illegal loggers to plunder valuable timber stocks of oak, ash, elm, and linden with impunity.
WWF has a long history of strategically engaging the private sector to achieve conservation goals. This collection of case studies illustrates how strategic engagement of commodity supply chains, from producers to brands and retailers, can create conservation impacts where they matter most.