Changing the nature of business Stories

  • A Hard Look at Sustainability Certifications

    December 14, 2012

    WWF’s Jason Clay examines the impacts of certification and its potential to achieve lasting results for conservation and people

    FSC logo painted on sustainable harvested logs. Uzachi forest, Oaxaca, Mexico
  • In Vietnam, Helping Catfish Farming Become More Sustainable

    November 27, 2012

    Farmed seafood is a rapidly growing industry and will represent a major source of protein in the worlds future food supply. It is imperative that farmed seafood is produced responsibly. A new certification agreement in Vietnam is a model for how both government and industry can ensure that is the case in the future.

    Pangasius aquaculture
  • Leading Change on the Water

    November 20, 2012

    Fisheries are complex entities with multiple actors and pressures shaping their future. Jesse Marsh leads WWF’s Major Buyer Initiative, which works with leading seafood buyers to advance their commitments to sustainable seafood and support suppliers on their journey towards Marine Stewardship Council (MSC) certification.

    Jesse Marsh
  • Banking on Sustainability

    As growing populations put greater strain on raw materials and natural resources, financial institutions are taking notice. WWF understands that working closely with the finance industry is a critical way to influence agribusiness all over the world. Together, we can advance sustainable production of food, fiber, and fuel that impact the ecologically important regions that WWF seeks to protect.

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  • Freezing the footprint of food

    October 23, 2012

    By the year 2050, our planet will be home to another two billion people. How and where we will we feed everyone has become one of the most pressing conservation issues of the 21st century. At WWF, we have identified eight steps, when taken together, could produce enough food for all and still maintain a living planet.

    Organic Agriculture