WWF

Shutterstock / Peter Gudella

Building a better, more sustainable system of food production isn’t happening fast enough.

Our impact

As the world’s leading conservation organization, WWF works in nearly 100 countries to tackle the most pressing issues at the intersection of nature, people, and climate. We collaborate with local communities to conserve the natural resources we all depend on and build a future in which people and nature thrive. Together with partners at all levels, we transform markets and policies toward sustainability, tackle the threats driving the climate crisis, and protect and restore wildlife and their habitats.

Donate now More ways you can help

11.6 million illegal wildlife listings removed

As part of the Coalition to End Wildlife Trafficking Online, tech companies blocked or removed posts in order to stop the online trade of illegal wildlife.
15% more mountain gorillas

Population numbers rise from 400 to 459 in the Bwindi-Sarambwe ecosystem.
61 years of global conservation

Since 1961, WWF has worked around the world to ensure a future where people and nature can thrive.

Bison herd with calves looking at the camera in a grassy field

Neal Herbert / Yellowstone National Park

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Get the latest conservation updates, be inspired to take action, and learn about ways to get involved

Tara Zokaie

Why banana leaves are my hope for a sustainable future

WWF's Tara Zokaie shares the importance of feeling connected to nature, and not taking our planet’s resources for granted.

Baby African bush elephant facing the camera

Natural Habitat Adventures

Have you seen us on TV?

Help WWF protect elephants and other vulnerable species around the world. Symbolically adopt an elephant today.

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Our Goals

Recognizing that the problems facing our planet are increasingly more complex and urgent, WWF focuses its work on six ambitious goals. Through this integrative approach, we can challenge the planet’s greatest threats and ensure a healthy future for people and nature.