A world without nature

WWF logo with panda fading away

For World Wildlife Day, Thursday, March 3, 2022, WWF is working with companies, NGOs, and sports teams to remove the nature from their branding for a day.

The #worldwithoutnature global activation brings together hundreds of brands for a common cause—to highlight the dramatic loss of biodiversity and the risks that it poses.

For only the second time in 60 years, WWF’s iconic panda will fade away from its website homepage and social media. Last year, for the inaugural campaign on March 3, 2021, more than 250 sports teams, brands, organizations, and governments removed nature from their logos to speak up for nature.

We cannot afford to be complacent.

The rich diversity of life on Earth is being lost at an alarming rate.

The population sizes of mammals, birds, fish, amphibians, and reptiles have seen an alarming average drop of 68% since 1970.

Agricultural expansion, deforestation, overfishing, urban development, energy use, mining and pollution are all driving habitat loss, water shortages and climate change. The catastrophic impacts for people and planet loom closer than ever

Take action

WWF is calling on global leaders to deliver an ambitious global plan that tackles biodiversity loss and sets nature on the path to recovery. Members of the public can show their support for a more sustainable future by taking a pledge for the planet.