P&G partnership highlights
© WWF - Netherlands
2008
P&G joins WWF Global Forest Trade Network-North America program (GFTN-NA)
2009
P&G announces a preference for FSC forestry certification standard in its sourcing policy
2012
P&G joins WWF and other companies as a founding member of the Bioplastic Feedstock Alliance (BFA) to support the responsible development of plastics made from plant material
2014
Renewable Energy Buyers Principles launched with P&G as inaugural signatory
2015
P&G’s Science-Based Target (SBT) is approved

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2016
Renewable Energy Buyer’s Alliance (REBA) formally established; P&G achieves 40% Forest Stewardship Council® (FSC®) -certified fiber in its tissue and towel products
2019
P&G joins WWF’s ReSource: Plastic activation hub as a founding member
2020
P&G announces its commitment to be carbon neutral for the decade (2020 through 2030), including Natural Climate Solutions (NCS) initiative in which WWF helped to advise; P&G Family Care provides support for forest landscape restoration planning in the Atlantic Forest region of Brazil
2021
P&G reports on goal progress against its plastic waste footprint in Transparent 2021, the second annual report for ReSource: Plastic; P&G announces its Ambition 2030 goal of protecting and enhancing forests setting a new leadership wood pulp sourcing target
2022
P&G joins WWF’s Forests Forward Program; achieved their 75% FSC™ 2025 commitment three years ahead of schedule

© Michel GUNTHER