A Force for Nature: Forests Forward Impact Report 2025

The Forests Forward Impact Report reveals that 26 leading companies, including US-based businesses, from nine sectors are improving forest management or going beyond responsible sourcing to support forest conservation projects around the world.

Through Forests Forward, WWF’s flagship program for corporate leadership on forests, WWF projects financed by private sector partners are helping conserve a total forest area of 1.3 million hectares in some of the most vital and vulnerable landscapes through actions such as forest restoration.

An additional 2.7 million hectares of tropical forest are benefiting from improved forest management measures implemented by forest management companies participating in Forests Forward. Responsible sourcing efforts being implemented by partner companies are also translating to many more hectares of improved forest management across the globe.

With less than five years until 2030 deadlines for global goals on nature and climate, the Forests Forward Impact Report emphasizes how critical the private sector is in filling finance gaps. It also outlines how forests play an outsized role in addressing biodiversity loss and economic equality.